The famous “Why Software Is Eating the World” essay in The Wall Street Journal was written almost a decade ago. There is no doubt today – every company needs to become a software company at some level or the other to survive and grow. No matter your industry, you’re expected to be reimagining your business processes to make sure you’re not on the brink of oblivion. The central question, therefore, is not whether every company will have to embark on some sort of digital transformation and automation journey depending on their business, but rather how they will go about making it happen.
Originally published by Kamini Shivalkar on medium
Recently, we’ve seen a lot of action in SaaS. In the first half of 2019, Slack and Zoom were high profile tech IPOs. Icertis became 4th SaaS company from India valued at $1B+ (the first three being Zoho, Freshworks, and Druva). It is an exciting time to build a SaaS startup in India. At Gemba Capital, SaaS is one of our focus areas. We believe SaaS startups ‘made in India’ can win in global markets.